The Ned Launches Premium Marlborough Wines in Cans

We’re proud to announce the latest evolution of our award-winning Marlborough wines—The Ned, now available in cans.

Crafted with the same care and vibrancy that The Ned is known for, our Sauvignon Blanc, Rosé, and Pinot Gris are now available in 250ml slimline cans—designed for modern convenience without compromising on quality.

The new format launched in late summer at events like the ITF World Tennis Tour and the Crusaders Super Rugby games in Christchurch to great effect —proving just how versatile great wine in a can can be.

We are receiving fantastic interest and support from our retail and on-premise partners, and we can't wait to start rolling out The Ned Can with you all in time for the coming summer. 

In a recent feature article in trade magazine DrinksBiz, our GM of Sales & Marketing, Siobhan Wilson, said:

“We’re really proud to offer our customers a sustainable, lightweight and portable way to enjoy The Ned—perfect for picnics, festivals, and anywhere glass can’t go.”

As consumer preferences shift toward more flexible and environmentally conscious formats, The Ned Cans offer wine lovers a fresh way to enjoy the wines they know and love—from the same vineyards, with the same winemaking integrity, just in a new, more accessible package.

“This innovative packaging ensures that exceptional wine is always within reach, ready to elevate any moment.

Our canned wines are the same exceptional quality that consumers have come to expect from The Ned, continues Wilson:

“The aluminium cans provide excellent protection against light and oxygen, preserving the wine’s integrity and ensuring a fresh taste experience with every sip".

 

For now The Ned Cans can be found exclusively in Woolworths, across New Zealand.

The Ned, now in cans—ready for anything.

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